Privacy Policy

Last updated: August 27, 2026

Moroccos.Tours respects your privacy and is committed to handling personal information responsibly, transparently, and securely.

This Privacy Policy explains what personal information we may collect, why we use it, how it may be shared, how long it may be retained, and the rights available to you.

This policy applies when you:

Visit Moroccos.Tours
Contact us by website form, email, telephone, WhatsApp, or social media
Request a quotation or personalized itinerary
Make or manage a booking
Travel on a tour arranged by Moroccos.Tours
Subscribe to marketing communications
Submit a review, testimonial, photograph, or other content

1. Who Is Responsible for Your Personal Information?

Moroccos.Tours is operated by:

Legal company name: Morocco Tours
Trading name: Moroccos.Tours
Decision: ODV / 1951482
Company registration number: 91650915
ICE number: 0020873969000045
Travel-agency license: 453645019
Registered address: Massira 3 B N° 256, Marrakech, Morocco
Email: info@moroccos.tours
Telephone: +212 660 604 141

In this Privacy Policy, “Moroccos.Tours,” “we,” “us,” and “our” refer to the company identified above.

2. Applicable Data-Protection Law

Our processing of personal information is primarily governed by Morocco’s Law No. 09-08 relating to the protection of individuals with regard to the processing of personal data and its applicable regulations.

Where the European Union General Data Protection Regulation (GDPR) applies to a particular processing activity, we also process the relevant personal information in accordance with the GDPR.

Rights described under the GDPR apply only where that regulation is applicable.

3. Personal Information We May Collect

The information we collect depends on how you interact with us and the travel services you request.

Website and Technical Information

When you visit our website, certain technical information may be collected automatically, including:

IP address
Browser type and version
Device type
Operating system
Language preference
Pages visited
Date and time of access
Referring website
Approximate location derived from an IP address
Cookie or similar identifiers
Website performance, security, and error information

We use this information to operate and protect the website, understand how it is used, troubleshoot technical problems, and improve the visitor experience.

Inquiry and Itinerary Information

When you contact us or request a quotation or itinerary, we may collect:

Full name
Email address
Telephone or WhatsApp number
Country of residence
Preferred language
Travel dates
Arrival and departure cities
Number of travelers
Ages of children where relevant
Preferred destinations
Accommodation preferences
Approximate travel budget
Tour interests
Dietary, mobility, or accessibility requirements
Messages and correspondence

We collect only the information reasonably necessary to respond to your request and prepare appropriate travel arrangements.

Booking and Travel Information

When you confirm a booking, we may also collect information such as:

Traveler names
Dates of birth where required
Nationality
Passport or travel-document details where necessary
Flight, train, or ferry information
Emergency contact details
Rooming arrangements
Payment and billing information
Booking history
Confirmed itinerary
Supplier reservation details
Insurance information where relevant
Complaints, incidents, cancellations, or refund information

We use this information only where reasonably necessary to organize, administer, and provide the agreed travel services.

4. Information About Other Travelers

A person making a booking may provide information about other travelers included in the same reservation.

If you provide another person’s information, you should have permission to do so and ensure that the person understands that their information may be processed for the purposes described in this Privacy Policy.

5. Sensitive Personal Information

Some travel arrangements may require limited information concerning:

Allergies
Health conditions relevant to travel
Disabilities or reduced mobility
Accessibility requirements
Dietary requirements
Emergency medical considerations

We request such information only when it is reasonably necessary for traveler safety, accessibility, or the proper delivery of requested services.

Where required by applicable law, we will obtain appropriate consent before processing sensitive personal information.

Access to this information is limited to employees, representatives, guides, accommodation providers, transport providers, or other suppliers who reasonably need it to provide the requested service.

Please do not provide sensitive information that is unrelated to your travel arrangements.

6. Information About Children

Our services are not directed independently to children.

When a child is included in a family or group booking, we may process limited information provided by a parent, legal guardian, or authorized adult, including:

Name
Age or date of birth
Passport information where required
Room arrangements
Child-seat requirements
Dietary requirements
Accessibility or health information relevant to the trip
Travel authorization information where required

Children’s information is used only where necessary to organize the requested travel services, comply with legal requirements, or protect the child’s safety.

We do not knowingly request direct marketing consent from children.

7. Payment Information

When you make a deposit, balance payment, or other agreed payment, we may process information such as:

Payer’s name
Billing information
Transaction reference
Amount and currency
Payment date
Bank-transfer information
Limited payment-transaction information
Refund information

Where card payments are available, full payment-card details may be processed directly by the relevant payment provider rather than stored by Moroccos.Tours.

Payment providers and banks may process information according to their own privacy policies and legal obligations.

Invoices and transaction records may be retained for accounting, tax, fraud-prevention, and legal-compliance purposes.

8. Why We Use Personal Information

We may process personal information to:

Respond to inquiries
Prepare quotations and personalized itineraries
Confirm and manage bookings
Arrange accommodation, transportation, guides, and activities
Communicate with travelers before, during, and after a trip
Manage itinerary changes
Process payments
Handle cancellations and refunds
Respond to complaints
Provide customer support
Protect traveler safety
Maintain accounting and business records
Prevent fraud and misuse
Protect the security of our website
Analyze and improve website performance
Comply with legal and regulatory obligations
Establish, exercise, or defend legal claims
Send marketing communications where permitted
Publish reviews, testimonials, or photographs where permission has been given

Depending on the circumstances and applicable law, processing may be based on your consent, steps requested before entering into a contract, performance of a booking contract, compliance with a legal obligation, protection of vital interests, legitimate business interests where permitted, or another lawful basis.

Where we rely on consent, you may withdraw that consent for future processing.

9. Information Required to Provide Travel Services

Certain information may be necessary to:

Prepare an accurate quotation
Confirm accommodation
Arrange transportation
Identify travelers
Reserve activities
Meet supplier or border requirements
Protect traveler safety
Process payments
Comply with applicable law

If necessary information is not provided, we may be unable to prepare a complete itinerary, confirm a booking, or provide part of the requested service.

10. Who May Receive Your Information?

We share personal information only where reasonably necessary for the relevant purpose.

Travel Service Providers

Information may be shared with providers involved in your itinerary, including:

Hotels
Riads
Guesthouses
Desert camps
Transport providers
Drivers
Licensed guides
Restaurants
Activity providers
Airlines
Ferry companies
Rail operators
Other suppliers included in your confirmed arrangements

We provide suppliers only with the information reasonably necessary for them to deliver the requested service.

Business and Technology Providers

We may also use service providers supporting our business operations, including:

Website-hosting providers
Website developers
Security services
Email and communication services
Cloud-storage or backup providers
Contact-form systems
Customer-management systems
Payment processors
Banks
Accountants and professional advisers
Analytics or advertising services where permitted

These providers may process information on our behalf or, where applicable, under their own legal responsibilities.

Legal and Regulatory Disclosures

We may disclose personal information where reasonably necessary to:

Comply with applicable law
Respond to a lawful request from an authority
Protect a traveler or another person
Prevent or investigate fraud or crime
Enforce an agreement
Protect our legal rights
Establish, exercise, or defend a legal claim
Cooperate with emergency or insurance services

Moroccos.Tours does not sell personal information.

11. International Transfers

Moroccos.Tours serves international travelers and may use travel or technology providers located outside Morocco.

Personal information may therefore be processed internationally when, for example:

An overseas technology provider supports our website or communications
WhatsApp or another international communication service is used
An international payment provider processes a transaction
A travel service outside Morocco is included in an itinerary
A supplier needs traveler information to provide a confirmed service

Where applicable, international transfers are handled in accordance with Moroccan data-protection requirements and any other applicable data-protection law.

We aim to limit transferred information to what is reasonably necessary for the relevant purpose and use appropriate safeguards where required.

12. Cookies and Website Analytics

Moroccos.Tours may use cookies and similar technologies to:

Operate essential website functions
Remember visitor preferences
Protect website security
Understand website usage
Measure performance
Improve content and user experience
Support analytics or advertising where permitted

Optional cookies are handled according to applicable consent requirements.

More information about the types of cookies and technologies used on the website is available in our Cookie Policy.

You can also manage cookies through your browser settings and, where available, the website’s cookie-consent controls.

13. Communications and WhatsApp

We may communicate with you through:

Email
Telephone
WhatsApp
Website forms
Social-media messaging
Other communication methods agreed with you

When you use a third-party communication platform such as WhatsApp, that provider may process information according to its own privacy policy.

We recommend that you do not send full payment-card details or unnecessary sensitive information through ordinary email, messaging applications, or other unsecured channels.

Where documents containing sensitive information are required, contact us to confirm the appropriate method of transmission.

14. Social Media

Moroccos.Tours may maintain profiles on social-media platforms.

When you visit or communicate with us through a social-media platform, the platform may process information independently according to its own privacy policy.

We may receive information such as your public profile details, messages, comments, or other information you choose to provide.

We are responsible for information that we receive and use through our own business activities, but we do not control the independent processing practices of social-media platforms.

15. Marketing Communications

We may send marketing communications where you have provided the required consent or where another lawful basis permits us to do so.

Marketing communications may include:

Tour ideas
Travel inspiration
Seasonal information
New itineraries
Company news
Relevant offers

You may unsubscribe or object to direct marketing at any time by using the unsubscribe option provided in a message or by contacting us.

Opting out of marketing does not prevent us from sending necessary communications concerning an existing inquiry or confirmed booking.

16. Reviews, Testimonials, Photographs, and Videos

We may invite travelers to provide reviews, testimonials, photographs, or videos.

We will not intentionally publish identifiable traveler content for promotional purposes without permission or another lawful basis.

Where consent has been provided, you may withdraw it for future use by contacting us.

Withdrawal may not affect materials that were already lawfully published, printed, or distributed before the request was received.

17. How Long We Keep Personal Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected and for applicable legal, accounting, contractual, fraud-prevention, or dispute-resolution requirements.

Retention periods vary depending on the type of information.

Inquiries and Unconfirmed Proposals

Inquiry information may normally be retained for up to 12 months after the last meaningful communication unless earlier deletion is appropriate or continued correspondence is reasonably expected.

Confirmed Bookings

Booking confirmations, invoices, payments, contractual correspondence, and relevant supplier records may be retained for the period required by applicable accounting, commercial, tax, and legal rules.

Passport and Operational Travel Information

Passport and similar operational information is retained only for as long as reasonably necessary to arrange and operate the relevant travel services, unless a longer period is required by law or for a legitimate claim.

Health and Accessibility Information

Information concerning health, accessibility, or similar requirements is deleted, anonymized, or restricted when it is no longer necessary for the trip, an incident, an insurance matter, or another lawful purpose.

Marketing Information

Marketing information may be retained until consent is withdrawn, an objection is received, or the information is no longer reasonably required.

Complaints and Legal Matters

Information related to complaints, disputes, incidents, or legal claims may be retained for as long as reasonably necessary to resolve the matter and comply with applicable limitation periods.

When personal information is no longer required, we take reasonable steps to delete, anonymize, or securely restrict access to it.

18. Information Security

We use reasonable technical and organizational safeguards designed to protect personal information against:

Unauthorized access
Accidental loss
Misuse
Alteration
Improper disclosure
Destruction

Measures may include:

HTTPS encryption
Account and password controls
Restricted access
Software updates
Security monitoring
Backups
Confidentiality requirements
Secure deletion procedures

No method of electronic storage, website transmission, or internet communication can be guaranteed to be completely secure.

If a personal-data incident occurs, we will investigate it and take any notification or remedial action required by applicable law.

19. Your Rights Under Moroccan Law

Subject to the conditions and limitations of Morocco’s Law No. 09-08, you may have rights concerning personal information held about you, including the right to:

Be informed about how your personal information is processed
Request access to information concerning you
Request correction of inaccurate or incomplete information
Object to certain processing on legitimate grounds
Object to direct marketing
Withdraw consent for future consent-based processing
Submit a complaint to the Commission Nationale de contrôle de la protection des Données à caractère Personnel (CNDP)

These rights may be subject to legal conditions, exceptions, or requirements.

20. Additional Rights Where the GDPR Applies

Where the GDPR applies to the relevant processing, you may also have rights including:

Access
Rectification
Erasure
Restriction of processing
Data portability
Objection to certain processing
Withdrawal of consent
Rights relating to certain automated decisions
The right to lodge a complaint with a competent supervisory authority

These rights are not absolute and may be restricted where processing is required for a contract, legal obligation, legal claim, or another lawful reason.

21. How to Exercise Your Privacy Rights

To make a privacy request, contact:

Email: info@moroccos.tours
Suggested subject: Privacy Request

Please provide enough information for us to understand and process your request, such as:

Your full name
Your relationship with Moroccos.Tours
Your booking or inquiry reference, where relevant
The nature of your request
The information concerned

We may request reasonable information to verify your identity before disclosing or changing personal information.

We will respond in accordance with the time limits and requirements imposed by applicable law.

22. Complaints

If you have a concern about how Moroccos.Tours processes your personal information, you may contact us so that we can investigate the matter.

You also have the right, where applicable, to submit a complaint to Morocco’s data-protection authority:

Commission Nationale de contrôle de la protection des Données à caractère Personnel (CNDP)

Complaints can be submitted through the CNDP’s official complaint channels.

Where the GDPR applies, you may also have the right to contact the competent data-protection authority in the relevant European country.

23. External Websites and Third-Party Services

Moroccos.Tours may contain links to websites, booking services, communication platforms, or other services operated independently by third parties.

Those providers process personal information according to their own privacy policies and legal responsibilities.

Moroccos.Tours is not responsible for the independent privacy practices of a third-party website or service after you choose to interact directly with it.

24. Automated Decision-Making

Moroccos.Tours does not use solely automated decision-making that produces legal effects or similarly significant effects concerning travelers.

Website analytics and similar technologies may be used to understand general visitor behavior and website performance, but important booking and customer-service decisions are made or reviewed by people.

25. Changes to This Privacy Policy

We may update this Privacy Policy when our services, technology, legal obligations, or data-processing practices change.

The most recent version will be published on this page together with the date of the latest update.

Where applicable law requires additional notice or consent for a material change, we will provide it.

26. Contact Moroccos.Tours

For questions, privacy requests, or complaints, contact:

Moroccos.Tours
Legal company name: Morocco Tours
Decision: ODV / 1951482
Company registration number: 91650915
ICE number: 0020873969000045
Travel-agency license: 453645019
Address: Massira 3 B N° 256, Marrakech, Morocco
Email: info@moroccos.tours
Telephone: +212 660 604 141